Friday, January 4, 2008

America's next top (PC) model?

Coming up next month in Pittsburgh we have an event called the Cinderella Ball, where well-meaning and upscale parents donate a fortune to charity at an event that presents their 17-year-old daughters to society. Complete with its own Prince Charming, the Ball is described as the second oldest debutante event in America, and is upstaged only when the Steelers are in the Super Bowl.

But if you believe what you read in the Wall Street Journal, Cinderella may have met her match. This year's Consumer Electronics Show will feature a keynote by the charming Bill Gates complete with its own PC Fashion Show (truth!) with a panel of celebrity judges that includes Nigel Barker of "America's Next Top Model."

Spurred by the runaway success of Apple's aluminum-highlighted i-Everything, the PC (i.e., non-Apple) world is scrambling to catch up on the geek-fashionista front.

According to reports, we'll get to ogle pink, purple and green Dells, H-Ps and Lenovos, sporting the laptop equivalent of leopard-print pumps and bustiers. For inspiration, PC designers are citing influences that include Porsche, Lamborghini, the Batmobile and high-end living room furniture. (I'm not making this up.)

Will consumers go for it? I don't know about you, but in my house the geeks don't get to spend the big gadget money any more. My wife picked out the big screen TV, a stylish black Sony. My daughters sport the high-end phones -- in pink.

Prince Charming, it's midnight and your pumpkin is waiting. Cinderella is calling the shots.

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